I AM
wedding photographers
Whether that means charging higher ticket prices, booking your highest package, or outsourcing so you can finally be present for your loved ones.
I believe becoming the CEO is the secret weapon to scaling to $100k without sacrificing your life.
Changing the Way
DO BUSINESS.
"If you’re a wedding photographer who needs help getting your mindset, goals & strategies straight, Alora is your woman!"
— ALEx
"I don't know what magic Alora is teaching but it works1"
— phern
HEY, I'M
Pretty soon I realized that if I wanted to be able to support my growing family and continue working as a wedding photographer (without wanting to rip my hair out), something had to change.
So, I dove headfirst into marketing and brand strategy, learning everything that I possibly could. I knew that if I could get my business in front of the right people, create a cult brand, and market to the masses, I could really scale my business to the illustrious "six-figures".
Shortly after my first daughter was born, I was featured in the Metro Times as the best photographer to follow on Instagram. With a brand new baby on my lap, I booked 17 weddings in one month. My business went from $10k in sales to $100k in sales in just two years.
When I first started my photography business, I was charging $400 per wedding
(I know, I know.)
trusted by
here's how it went down
My business went from $10k to $100k in
I raised my prices several times, readjusted my mindset surrounding success, outsourced tasks to experts, and set up the backend of my business to run on autopilot–allowing me to book five-figure weddings (without weddings planners).
I had a full roster of overjoyed clients and have my brand featured in publications like ELLE Magazine and The Huffington Post, all while spending the majority of my time with my family.
"Alora Rachelle" was a cult brand. My brides not-so-humble bragged to their friends that they booked me, calling them just to say “We got Alora Rachelle.” And none of this is by accident, which is why I’m so eager to teach you everything that I know.
Just 2 Years.
my timeline
After marketing with no results for a few years, went from $10k-$100k after a Metro Times article went viral with a newborn.
After booking 30+ weddings for two years straight with a toddler. I debated burning my entire business to the ground...
The world shut down, weddings rescheduled, and I finally went on a forced vacation and made a plan to rebrand my business
Tripled my pricing from the previous year & booked luxury high end weddings. Launched Associate Team to end the year at six-figures
Created Wedding Atelier and helped my first five students make $100k in six months of working with me
Now Wedding Atelier has made $2.5M in collected revenue with many students booking $10k weddings to scale their businesses without hustling to burnout
get to know me
my coffee order:
hobbies you can find me doing:
Hot or iced lavender latte, pls!
Interior design & home decor
catch me on a plane to...
a.) Paris
b.) Korea
c.) Greece
d.) Bali
Usually eating:
Ramen!
personality type:
Your favorite Enneagram 3
probably watching:
The Office or Parks and Rec
currently, probably:
Planning my next family vacation
Inside the Wedding Atelier, we teach you how to attract dream
couples, book your highest package, and raise your prices to
$10k so you can book less, make more & finally get your
weekends back.
A creative style laboratory for photographers who refuse to
blend in. Where technical skill meets artistic identity so you
can stand out in the industry and book aligned dream
weddings only.
MY SIGNATURE COURSE
for the artists
