72%
Make their investment back
in 30 days
100%
Slack messages
answered in 24 hours
15
Years of business experience you get
200+
Number of Wins
submitted
$2,617,446.40
Total Alumni Wins Collectively Submitted
After being burnt out for a decade I built a $550K photography business from only booking weddings. After scaling back from the burnout of booking 30+ weddings with a newborn, no profits, and no business boundaries...
I developed a unique sales program that helped myself and dozens of other photographers double their prices, book dream weddings, and scale past $100k with 10 weddings a year.
trusted by
Since creating this program, dozens of wedding photographers have gone from burnt out to CEO, from confused to clarity, and all while making more & working much less than ever before.
All you need is 20 weddings - we teach you how to attract and then book inquiries at your highest package.
quarterly challenges
Every quarter we're going to launch a marketing & sales challenge to get more inquiries your way and help you sharpen your sales skills
2x monthly live Group Calls
Twice a month group calls with our coaches to discuss modules, submit & ask questions, and share homework for feedback
an intimate Online Community
12 month access to a photographers-only community to network, make connections with like-minded women just like you
TWA GPTs & 48-hour Feedback
We created custom TWA GPTs just for this program to submit anything 24/7. You also get 48-hour feedback from Alora on your website, image portfolio, and price positioning
(2) student private podcasts
We have an entire private podcast just for the Course Curriculum & Call replays. So you can always binge what you missed out on while on-the-go
done for you templates
We have a student Workbook, templates & guides, a pricing calculator, an elevated email library, and more so you can get results quickly!
Say goodbye to outdated, cookie-cutter websites that turn dream clients away! in Wedding Atelier, you'll receive our CONVERSION-FOCUSED TEMPLATE absolutely FREE (a $1500 value).
customized
brand
customized
website
copy
audits
With your Artist Story, we will create a customized brand 100% one of a kind and tailored to you
Use our Website template or submit your existing Showit Template to be personalized to your brand
Get two customized copy audits so your messaging and clear and selling for you 24/7
When you submit $100K revenue wins inside the program, you will get access to the Six-Figure Suite. You will get bonus courses, behind the scenes trainings of how I ran my luxury wedding business, and more.
**The Six Figure Suite is included inside Wedding Atelier once you submit and earn your first six-figures inside the program.
earn access to our $100K portal:
In 2023, Alison was charging $3,000 for a wedding and shot 41 weddings that year to reach her income goals.
While on the outside it looked like she was #crushing it by booking all of these clients, she said she was extremely burned out, but her imposter syndrome made her feel like there was no way she could charge more.
Within her first month, she created new packages, updated her website, inquiry process, and how she was marketing herself.
In 2024, she booked in $117,225.00 in sales working less than 20 weddings and consistently booking $9,000 packages (3x her old price!).
With her packages ranging from $6,500 to $10,200, she only needs 15 weddings to reach her income goals, and she’s more than halfway there for 2025 and a third of the way there for 2026!
When Meg first joined the Wedding Atelier in August 2023, she was moving from Nebraska to Colorado, but had few weddings booked for 2024 given the move.
She was in such a scarcity mindset, only charging about $3,000 per wedding and even charging that much felt like a stretch for her because she felt she couldn’t afford to lose any potential client that inquired.
She started by redefining who she was as a photographer, who she serves, what her work represents and she realigned her website and marketing to portray that. That gave her more confidence in her packages and charging more and soon enough, that started attracting dream clients.
Her average 2024 wedding was $4,500, up $1,500 from the year before and was able to book 11 weddings despite moving states, closing 2024 at $127,025 in sales.
As she started booking 2025 weddings, she focused on increasing that price again, and her 2025 bookings are already averaging $6,000, double the rate she was charging when she joined and she’s booked 17 weddings for 2025, bringing in 6-figures in bookings for the year already.
Savannah, was charging $2,500 to $3,000 for her wedding packages when she first joined and had to book 35 weddings in a year to reach her revenue goals.
She was burned out and overworked and needed a way to attract higher end clients who could afford to pay for her services so she could stop undercharging.
She first learned how to define who her ideal client was and what they value that they would pay from. She then learned how to speak to them in her content and through SEO. Now her SEO is paying off and she has luxury clients find her through Google so she doesn’t have to post daily on Instagram.
Now Savannah is averaging $7,500 for her package, about triple what she was charging prior to joining! She had $153,984.02 in sales in 2024 without needing to book out most of her weekends or spend more time marketing to attract those clients.
Katie was working a 9-5 and booked 20-25 weddings per year, but she was only charging in the low $3,000s per wedding. She wanted to raise her prices but she was getting inquiries with couples who would ghost after she shared her pricing.
When she started working her way through Wedding Atelier in the second half of 2023, she increased her pricing, refined her messaging and rebranded to attract high-end clients. Within a couple weeks, she booked four weddings at her new pricing, securing $16K in a single week!
By the end of 2023, she had enough bookings and payments coming through she felt confident she could take the leap and quit her job.
In her first full-time year as a wedding photographer in 2024, she made $104,952.20 in sales! In February 2025, she booked her highest wedding yet at $6,598 and plans on taking only 15 weddings per year.
“The Wedding Atelier is the one investment where I learned enough to justify the cost over and over.”
Before joining the Wedding Atelier, Lindsay was burnt out from booking most of her weekends, shooting almost 30 in one year to reach 6 figures, only averaging about $3,400 per wedding.
While raising her rates and working fewer weddings sounded great, her imposter syndrome never let her actually do it until she joined.
Now, she’s made $100K the past 2 years working 20 weddings or less. Her average wedding package for 2025 is $6,600 with less than 19 weddings booked, giving her back 10 weekends to enjoy with family and friends!
She’s also already averaging $8,500 for her 2026 bookings. Plus, she’s not taking more than 2 weddings per month and only needs 12 weddings booked for 2026 to reach her 6-figure goal — about one third of weddings she was doing before joining!
design your $100k plan
create peaceful pricing
Book your next inquiry
You will create your $100k plan and determine how many weddings & sessions you want to book this year.
You will use our tools to calculate your profitable pricing that keeps you paid and the business out of bankruptcy
Use sales psychology to get clients to book your highest packages, book 50% of your inquiries repeatedly.
YOUR FIRST 30 DAYS
✓ Create your Six-Figure Plan in just 30 min
✓ Design Packages that helps you raise your prices without raising your anxiety
✓ Attract & book dream weddings at your highest package
✓ Design a unique brand that is incomparable to the saturated wedding industry
✓ Spend the rest of your weekends doing what you love most and taking more edit-free vacations
If you've listened to our student case studies, then you'll know, one of the most valuable assets we have in our program is: COMMUNITY & SUPPORT.
You will show up on the calls, implement the strategies in the curriculum, get feedback from the coaches & community, and you'll walk away with an all-new profitable business plan.
We helped our students make $2.5M+ This isn't just a marketing or sales class, it's a business blueprint.
Phern had packages ranging from $1,500 to $2,800 for full-day coverage — which included an engagement shoot and boudoir session, yet she still struggled to attract clients who valued her work.
When she joined, she realized the problem was that even though she had great photos, she didn’t know how to speak to the clients she wanted. She immediately learned how to speak to her ideal, luxury client and position herself as the best-fit photographer for them.
Just 2 months after joining, she had her first $30K+ month — booking six weddings at her new $5,200 price point!
She booked out the year, earning $146,811.00 and doubling her average wedding rate from the year before. She was also fully booked out for the following year by November! Now she has packages up to $10,425!
Before joining, Mikayla was charging $2,800 for her lowest package and $3,500 for her highest, taking on 30+ weddings a year including second-shooting just to make ends meet.
When Mikayla joined The Wedding Atelier, she knew she wanted to raise her prices, but she didn’t think people would pay more for her work.
She was able to follow the process inside The Wedding Atelier to revamp her brand, website, packages, and her money mindset to speak directly to the high-end clients she wanted to work with and confidently say no to clients who couldn’t afford her.
She raised her minimum from $2,800 to $4,000 and had clients consistently booking her highest package of $6,500 without hesitation!
In one year, she made $124,300.00 — no second shooting required.
Before joining the Wedding Atelier program, Emily’s branding was not aligned with her true self amd style, and she struggled to communicate her value to potential clients. She had rebranded three times prior to joining but still couldn’t find her footing with high-end clients.
Emiy was able to define both her dream client and her unique photography style, realizing her work was more moody, true to color, and not the bright, colorful style she had been pushing.
With this new clarity, she was able to rebrand and attract clients whose visions matched hers.
While she was in the hospital after delivering her son, she took 3 sales calls using Sales Call Script, with her new prices and booked all 3 in a row, two of which booked her highest package!
This turned into Emily’s first five-figure month, all while recovering from childbirth By the end of the year, Emily had hit $100K in sales.
Now she books only one or two weddings a month, enjoys her life more, take weekends off, and focuses on her family! She’s even been able to add on associates, helping her continue booking weddings without needing to take each one!
Jenna had been struggling to book inquiries at $2,500 for 5 years.
She was feeling stuck in her business, not having enough to show for the amount of work she was putting in.Fortunately for her, she had peers she knew inside the Wedding Atelier that told her to join and she listened.
When Jenna first joined the Wedding Atelier program, she reworked her pricing using our Pricing Key, a tool that guides you on what to include to charge more.
Initially, her highest package was $4,000, but she quickly adjusted her packages and that became less than her minimum, which was $4,500 in 2024!
She leaned heavily into the mindset work inside of the program and that gave her confidence to charge higher rates without fear of losing clients — even though that’s what she experienced in the past.
Within 9 months, Jenna made more than $60,000, more than she made the year before, and secured her first wedding at $6,100 — more than double her starting price!
I booked this month! I don't know what magic Alora is teaching but,
phern, twc student
5 out of 6 Inquiries
The Lesson on Sales Calls Works!
how do I know if i'm ready for this?
If you aren't booking $10k weddings yet, then you're the perfect fit for this program. You're going pricing & sales strategies so you can book 10 weddings a year at $10k & free up your weekends once and for all.
what if i don't have enough time to commit to a coaching program?
The Wedding Atelier program can be completed on your own time and you get instant access to everything. You can access the Course Curriculum on a private podcast. All lessons are 10-15 minutes long for quick and easy implementation.
All live sessions will be added to your student private podcast many of our students get results just from listening to the replays alone. If you have questions, you can submit them ahead of time and our coaches will answer them on the calls first.
Besides the fact that we helped our students make $2.5M+? Because this isn't just any photography course, it's a business blueprint. Phase 1: We teach how to make your first $100k with 20 weddings. Phase 2: We invite you to our inner circle where you get intimate group calls on how to scale to $100k with 10 weddings.
Great question! In order to get the most success out of this program, you will need a website platform, a CRM, and a social media platform. We have recommendations but, you can apply any of our strategies to any platform.
You have access to the program materials for 12 months with a chance to renew 30 days before your time ends. This program is flexibly designed for you to pop in whenever you need, whether it's busy or slow season, we got you covered.
We teach you how to triple your prices, book five-figure weddings - all the way to a thriving six-figure business. If you're ready to stop getting ghosted with price shoppers and start booking five-figure dream weddings, enroll now.