I'm a Wedding Photographer Sales Strategist. I teach Marketing and Sales strategies that scale my students businesses to $100k confidently without leading to burnout.

Elsewhere

Finally raise your rates & book your highest package.

Sign up for my live training where we teach female wedding photographers how to make $100k with 1/2 of their weekends free.

Can someone really turn their wedding photography gig into a thriving empire? 

Well, hold onto your camera strap because, yes, it’s not just a pipe dream! Brace yourself for a rollercoaster ride of success as we unravel the journey of my student who cracked the wedding CEO code, showcasing what’s possible in less than a year. 

Surviving Workload Challenges in Wedding Photography

Imagine a year in the life of an overworked wedding photographer. My student once heroically handled a whopping 35 weddings in a year, thinking it was the path to success. But hold up! It turns out that the Instagram-worthy portrayal of her chaotic life wasn’t the full story. The dreamy wedding photography life might not be as glorious as it appears.

From Overworked to Strategic Scaling

It’s not just about figures but it’s rather about brilliantly expanding. Bid farewell to the era of capturing 35 weddings as if the end is near. It’s all about choosing quality over quantity and forming those heart-to-heart connections with clients. Because who needs the chaos of overwork when you can slyly climb the ladder to success?

Branding Pillars For Clear Communication

Ever faced the branding and content creation struggle? Oh, it’s real. From Instagram mayhem to the horror of caption-writing paralysis, it’s quite a ride. Take a deep dive into refining your brand and finding your content focus. See how narrowing down those key themes magically simplifies content creation. It’s a wild ride of consistently tweaking and adapting your brand. Spoiler alert: A well-defined brand is a shapeshifter, evolving over time so get ready for a crash course in effective communication, served with humor and a dash of Instagram-induced anxiety.

Personal and Career Shifts

The aftermath of the business triumph? It’s the ripple effect on your personal life. Maintaining work-life harmony, indulging in personal joys, and riding the exciting yet unpredictable journey of entrepreneurship is key. It’s all about effortlessly finding that sweet spot, chasing what lights up your spirit, and casually strolling through the oh-so-predictable whirlwind of business. Easy, right? Financial success can happen faster than you can say “strike.” Feel the ups and downs, uncover unexpected perks, and explore the unknown paths of financial freedom, then you will have the feel-good finale. Cheers to the unexpected turns that life and business throw your way!

hi, i'm
alora

I help wedding photographers book their highest package, double their prices, and make $100k with 10
weddings a year. 
 
Here we we come up with strategies by reverse engineering the goal. We scale a business so we can start a new one, and most of all–we do this without burning out. 

3 steps to booking 

as a photographer

In this masterclass, I'll show you a behind the scenes look at building a six-figure wedding photography business without having to book more than 10 weddings a year.

$10K Weddings

Inside the Wedding CEO, we teach you how to make $100k
with 10 weddings a year. It's time to attract dream couples,
book your highest package, and triple your prices to $100k
while getting your weekends back.

When you are finished with Lab 35mm, you will be able to confidently offer clients the one-of-a-kind experience of moment-driven, fine art inspired photography.