I'm a Wedding Photographer Sales Strategist. I teach Marketing and Sales strategies that scale my students businesses to $100k confidently without leading to burnout.

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Finally raise your rates & book your highest package.

Sign up for my live training where we teach female wedding photographers how to make $100k with 1/2 of their weekends free.

Do not think that just because you’ve been in business for years and haven’t been able to raise your prices without client inquiries dropping that it’s not possible for you. 

My client, Jenna, who is based in Michigan, had been struggling to book inquiries at $2,500 for 5 years. 

She was feeling stuck in her business, not having enough to show for the amount of work she was putting in.

Fortunately for her, she had peers she knew inside the Wedding Atelier that told her to join and she listened.

When Jenna first joined the Wedding CEO program, she reworked her pricing using the Prestige Pricing Key, a tool that guides you on what to include to charge more. 

Initially, her highest package was $4,000, but she quickly adjusted her packages and that became less than her minimum, which was $4,500 in 2024! 

She leaned heavily into the mindset work inside of the program and that gave her confidence to charge higher rates without fear of losing clients — even though that’s what she experienced in the past. 

Within 9 months, Jenna made more than $60,000, more than she made the year before, and secured her first wedding at $6,100 — more than double her starting price! 

If you’ve been trying to raise your rates without losing clients, but haven’t been able to successfully do it yet, don’t think that means it’s not possible! 


You’re just missing the pieces that make it seamless for you to attract and convert high-end clients who see your value. 

When you join the Wedding Atelier, you’re going to move through our step-by-step process for designing your packages, increasing your pricing, and attracting higher end clients.

From your content, to your website to your sales calls, and booking process, you’ll have a proven system that’s worked for dozens of Wedding Atelier clients to immediately double your prices within the first 90 days and set yourself up for a six-figure year. 

hi, i'm
alora

I help wedding photographers book their highest package, double their prices, and make $100k with 10
weddings a year. 
 
Here we we come up with strategies by reverse engineering the goal. We scale a business so we can start a new one, and most of all–we do this without burning out. 

3 steps to booking 

as a photographer

In this masterclass, I'll show you a behind the scenes look at building a six-figure wedding photography business without having to book more than 10 weddings a year.

$10K Weddings

Inside the Wedding CEO, we teach you how to make $100k
with 10 weddings a year. It's time to attract dream couples,
book your highest package, and triple your prices to $100k
while getting your weekends back.

When you are finished with Lab 35mm, you will be able to confidently offer clients the one-of-a-kind experience of moment-driven, fine art inspired photography.